Face Recognition Search

What is Face Recognition Search?#

OkayFace Search is EMAS eKYC's facial recognition search tool that enables businesses to search their entire customer database using facial biometrics. Unlike traditional database searches that require exact name matches or ID numbers, OkayFace Search identifies individuals by comparing a captured face image against all stored customer profiles, returning potential matches with confidence scores.

This capability transforms how businesses detect duplicate accounts, identify fraud networks, and verify customer identities across their systems. Whether investigating suspicious activity, preventing multiple account creation, or finding customers who have changed their names, OkayFace Search provides instant answers that would be impossible through conventional database queries.

Built on the same AI-powered facial recognition technology as OkayFace verification, the search function delivers 99.5% accuracy while processing queries against millions of records in seconds.

What Problems Does It Solve?#

Duplicate Accounts Drain Resources and Enable Fraud#

Fraudsters create multiple accounts using different names, email addresses, and phone numbers to exploit promotional offers, bypass bans, or build synthetic fraud networks. Traditional database searches cannot detect these duplicates because they rely on matching names or ID numbers that fraudsters easily change. Businesses waste money on duplicate promotional bonuses and struggle to enforce terms of service.

Identity Changes Make Customers Impossible to Find#

Customers who legally change their names after marriage, divorce, or personal preference become invisible in traditional name-based database searches. When these customers contact support, apply for new services, or attempt to recover accounts, staff cannot locate their records. This creates poor customer experiences, duplicated accounts, and compliance issues.

Manual Fraud Investigation Is Slow and Incomplete#

When fraud investigators suspect a customer is using multiple accounts or is connected to known fraudsters, they must manually review hundreds of customer photos looking for visual matches. This process takes hours or days, introduces human error from fatigue or bias, and often misses sophisticated fraud networks.

Account Takeover Victims Cannot Prove Their Identity#

When customers report their accounts have been taken over and credentials changed, support teams struggle to verify the legitimate owner. Traditional recovery methods rely on remembering passwords, answering security questions, or accessing email accounts — all controlled by the attacker. Without the ability to biometrically search the database, businesses cannot definitively identify the real customer.

Fraud Networks Operate Undetected Across Multiple Identities#

Organized fraud rings create networks of seemingly unrelated accounts using different personal information. Traditional fraud detection cannot connect these accounts because names, addresses, and contact information differ. Fraud losses accumulate across many accounts before patterns emerge, by which time criminals have already profited and disappeared.

How Businesses Use It#

Financial Services and Digital Banking#

Banks use OkayFace Search to prevent customers from opening multiple accounts to exploit promotional bonuses and credit offers. During new account applications, systems search the customer database for facial matches to existing accounts. When matches are found, banks can enforce rules limiting promotional offers to one per person or investigate potential fraud.

E-Commerce and Marketplace Platforms#

Online marketplaces deploy OkayFace Search to prevent sellers banned for fraud or policy violations from creating new merchant accounts under different names. When new sellers register, platforms search for facial matches against banned user databases. Matches trigger enhanced verification or automatic rejection, preventing bad actors from circumventing enforcement actions.

Fraud Investigation and Law Enforcement#

Fraud investigation teams use OkayFace Search to map connections between suspicious accounts. When a fraudulent account is identified, investigators search the database for other accounts with matching facial biometrics, revealing the full scope of fraud networks that would remain invisible through traditional investigation methods.

Key Benefits#